Sliderobes

Project Overview: Sliderobes Custom Wardrobe Solutions Website

Client: Sliderobes (Custom Storage and Wardrobe Manufacturer)
Website: sliderobes.co.uk

Project Type:

Bespoke Furniture and E-commerce Website

Purpose and Goals:

Sliderobes needed a sleek, high-performing website to showcase their custom wardrobe and storage solutions while offering a seamless inquiry and appointment booking experience. The goal was to create a website that not only highlighted the brand’s luxury offerings but also drove conversions through easy navigation and strong visual design.

CMS & Technologies Used:

• CMS: Custom WordPress with WooCommerce components (for catalog-like browsing)
• Front-End Development: HTML5, CSS3, JavaScript
• Hosting: Dedicated VPS for high-speed performance and scalability

Key Features Delivered:

• Product Gallery and Configurator: Displayed custom wardrobe options with filtering and browsing capabilities.
• Appointment Booking System: Integrated scheduling tool for in-home consultations or showroom visits.
• Visual Design Focus: Clean and modern design to highlight high-quality furniture, with large images and smooth animations.
• Interactive Portfolio: A section showcasing previous projects with high-resolution photos and detailed case studies.
• Responsive and Mobile Optimized: Ensured fluid design and functionality on mobile, tablet, and desktop devices.
• SEO Optimization: Enhanced metadata, page speed, and structured data for improved search engine visibility.

Challenges and Solutions:

• Challenge: Ensuring fast loading times with heavy visual content.
  Solution: Optimized images using next-gen formats (WebP) and applied lazy loading techniques to reduce initial page load times.
• Challenge: Customizing a WordPress CMS to handle product categories without full e-commerce functionality.
  Solution: Built a hybrid structure where users can browse collections and request custom quotes instead of direct purchases.

Results:

• Increased Lead Generation: Boosted inquiry rates through strategically placed CTAs and an intuitive booking system.
• Enhanced User Engagement: Higher session durations as users explored portfolios and case studies.
• Improved Site Speed: Optimization efforts led to faster load times, improving overall user experience and SEO rankings.

Why It Stands Out:

The Sliderobes website is a perfect blend of design and functionality, emphasizing luxury and customization. By combining a sleek interface with practical navigation and optimized performance, it provides potential customers with an engaging browsing and consultation experience.